Selected Creative & Campaign Work
I’m a creative producer working across storytelling, campaign delivery and content production, with a focus on translating complex issues into clear, engaging narratives. My work spans government, corporate and community sectors, combining strategic thinking with hands-on creative development across video, digital and social channels.
1.City of Hobart Council - FOGO Kerbside Collection Service Campaign
FOGO is Food Organics and Garden Organics.
A behaviour change campaign supporting the rollout of the City of Hobart’s FOGO service, designed to shift household habits and increase participation through clear, accessible communication.
The campaign included two educational videos presented by Hobart personality and ABC Gardening Australia host Hannah Maloney, which achieved the highest view rates of any City of Hobart campaign.
My role: Scriptwriting, creative direction, campaign development and content production
2.Hobart Current - Art Program Brand Development and Launch Campaign
A cultural campaign connecting contemporary artists with the public through a city-wide program, requiring a clear and cohesive narrative to make the work accessible while maintaining its integrity.
Hobart Current is an innovative long-term partnership between City of Hobart and the Tasmanian Museum and Art Gallery. It is a major biennial art program that nurtures and showcases contemporary artists working across different media, which includes visual art, performance, music, film, design, and literature.
My role: brand development, art direction, design, video production and video art direction
Hobart Current director, Rosie Dennis introduces Hobart Current Liberty 2020 artists.
Project Credits:
Video supply of footage and stills: Rummin Productions, Amy Brown
Hobart Current director interview video editing, brand development, identity design, website art direction and project management: Sandra Soccol
Website production: Neon Jungle
Solstice Energy: Various Collateral
DL Flyer
NTFA digital billboard
Corporate Folder
Drink Coasters
Brochure