Solstice Energy - Brand rollout and campaign activations

End-to-end delivery of the rebrand from Tas Gas to Solstice Energy, supported by integrated campaign activity across digital, social and customer channels. The focus was on ensuring the new brand translated clearly and consistently across all touchpoints, while maintaining momentum through campaign activity and in-market communications.

Work included video, digital and campaign assets developed to support brand launch and ongoing engagement.

My role: Led creative strategy, art direction and all design. Produced and edited video clips for social media. Managed agency partners and lead the rollout across all customer-facing channels.

DL Flyer

NTFA digital billboard

Corporate Folder

Drink Coasters

“S” Graphic promo card - an alternative to business cards to give out to prospective customers

Bus advertising

Brochure

EDM marketing ticket offer

These gift boxes were mailed out to new customers as part of the sign-up onboarding process. Contents: a KeepCup, pen, cap and member card

Solstice customer testimonials ad

Solstice App launch featuring the Tasmanian JackJumpers